<rule name="Force WWW and SSL" enabled="true" stopProcessing="true">
  <match url="(.*)" />
  <conditions logicalGrouping="MatchAny">
      <add input="{HTTP_HOST}" pattern="^[^www]" />
      <add input="{HTTPS}" pattern="off" />
  </conditions>
  <action type="Redirect" url="https://www.zzz.com/{R:1}" appendQueryString="true" redirectType="Permanent" />
</rule>
şunu denermisiniz?