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Mobilegeddon is Coming April 21st!
Already a bunch of Internet Marketers (IMers) are complaining about Googles next big change. Just this week Ive received at least 5 email newsletters from big-time IMers that are complaining about it big time.
Apparently, the Big G is sending out notices to site owners that get significant traffic that changes are a comin and their sites need to conform to these changes or else.
For once Im glad that I use a real basic Google Blogger account for my sites and blog. At least Google owns those, so hopefully that wont change much.
Some of the folks Im hearing from are WordPress owners and are really bitching about it big-time because their intel is telling them that its going to be significant.
Apparently, since our computers are mostly hand held now, (tablets and cell phones) Google wants your site to conform to that format. The hell with the rest of the world what Google wants, Google gets!
As a matter of fact, the senior marketing manager at Kenshoo is calling this new, significant change, Mobilegeddon and he said that the last two updates by Google (Penguin and Panda) are going to be pikers by comparison.
I remember years ago, when Google had its last big algorithm change it was devastating to some online businesses. I personally knew 2 million dollar businesses that were totally trashed by the time that dance hit the scene.
Of course if your marketing is only through one means or channel, youre really hanging you butt out to dry.
However, if youve been getting your site to be mobile friendly, then youll be OK
I guess.
Apparently there are 3 things we IMers can do to prepare for Mobilegeddon
1) Learn the latest CSS3 stylesheet or Responsive website design. Google likes this for playing across all mobile devices, and probably cell phone and tablet engineers will need to keep this in mind as they develop device upgrades,
2) Build an extra, separate website that runs the mobile content through it, thus maintaining their SEO at least on one site.
3) Get started on it NOW. You cant wait on this and expect it to come out OK for you. (Of course, Im talking to large traffic sites on here. If you are a beginning IMer, then you can feel your way through this a little bit.)
Kaynak: Warrior Forum