foreach (GridViewRow row in GridView1.Rows)
{
string RowType = row.Cells[1].Value.ToString();
if (RowType == "toptanci")
{
e.Row.Cells[1].BackColor = System.Drawing.Color.Green;
}
else if (RowType == "perakendeci")
{
e.Row.Cells[1].BackColor = System.Drawing.Color.Red;
}php kodu yazdığına bakmayın